KEVIN.MURPHY
olaplex.
Olaplex is going to make your hair stronger, healthier, and your color will last longer. I’ll mix the Bond Multiplier No.1 directly into your color and then apply the No.2 Bond Perfector before we shampoo. Then I’ll give you a bottle of the No.3 Take Home Hair Perfector that is part of this professional service that you’ll use once a week. It will make a huge difference in the health of your hair.
One ingredient changes everything.
Go Blonder. Push the envelope further without compromising the integrity of hair. From the photo shoot to the salon chair, colorists are set free from the fear of damaged hair.
From Base Color to Balayage, Olaplex multiplies bonds making hair stronger, healthier, while color lasts longer with more vibrancy.
Olaplex: The original chemistry that multiplies bonds and cross-links broken bonds
It's a New Salon Service
You can use Olaplex as a tool or a new service. The choice is yours. As a tool, use the Olaplex Bond Multiplier No.1 adding it to lightener or color and finish by applying Bond Perfector No.2 after color is rinsed from the hair to eliminate breakage with every color service.
What is this stuff… Olaplex?
We started by finding two of the world’s leading PHD’s in Materials and Chemistry that had never worked on hair products before, Dr. Eric Pressly and Dr. Craig Hawker. With this fresh outlook, this dream team invented a single ingredient chemistry, that is free of silicone or oils, that links broken bonds in the hair during and after chemical services making them stronger than they were before. It may all sound like the same old mumbo jumbo, but check out what top colorists are saying about Olaplex all over social media. As they say, the proof is in the pudding.
Optimize Olaplex by offering it as a new salon service. Include the professional Hair Perfector No.3 Take Home for your client to use once a week to strengthen hair further or to use as a pre-treatment to a future chemical service. Hair Perfector No.3 Take Home has amazing additional benefits reported by hundreds of clients.
Olaplex will give you the confidence, the insurance, the ability, not to be stressed out worrying if your client's hair is going to break. You will see the difference the first time you open the foils and rinse. Your drain will not be full of broken hair. Your client will notice their hair being softer, shinier, easier to manage with less frizz for weeks.
